ARTICLE

THE ROLE OF ECOFIN TECH AND SUSTAINABLE BANKING WITH BLOCKCHAIN TECHNOLOGY IN ENHANCING CUSTOMER SATISFACTION

26 Pages : 312-327

http://dx.doi.org/10.31703/gssr.2025(X-I).26      10.31703/gssr.2025(X-I).26      Published : Mar 2025

The Role of Eco-Fin Tech and Sustainable Banking with Blockchain Technology in Enhancing Customer Satisfaction

    The international monetary landscape is undergoing rapid transformation as a result of the increasing emphasis placed on sustainability, transparency, and cutting-edge technology. Blockchain technology has become a game-changing tool in the field of energy savings, especially in the field of ecological financial assets. This study considers the relationship between customer satisfaction and BCT, explained through PDQ, using two dimensions of GBP as a mediating variable. This study based on the (TOE) approach, employs a quantitative methodology to gather information from 399 banking industry professionals. The findings suggest that PDQ which also indirectly impacts CS through GBP, has a significant impact on the adoption of blockchain technology. The mediating role of GBP shows how technological innovation advances sustainable finance goals and improves customer-centric consequences. This study adds to the burgeoning literature on eco-fintech by filling a critical gap.

    (1) Hafiza Amina Shahzadi
    PhD Scholar, Hailey College of Banking and Finance, Lahore, Punjab, Pakistan.
    (2) Zargham Ullah Khan
    Assistant Professor, Hailey College of Banking and Finance, Lahore, Punjab, Pakistan.
    (3) Rafia Amjad
    PhD Scholar, Hailey College of Banking and Finance, Lahore, Punjab, Pakistan.

Cite this article

    APA : Shahzadi, H. A., Khan, Z. U., & Amjad, R. (2025). The Role of Eco-Fin Tech and Sustainable Banking with Blockchain Technology in Enhancing Customer Satisfaction. Global Social Sciences Review, X(I), 312-327. https://doi.org/10.31703/gssr.2025(X-I).26
    CHICAGO : Shahzadi, Hafiza Amina, Zargham Ullah Khan, and Rafia Amjad. 2025. "The Role of Eco-Fin Tech and Sustainable Banking with Blockchain Technology in Enhancing Customer Satisfaction." Global Social Sciences Review, X (I): 312-327 doi: 10.31703/gssr.2025(X-I).26
    HARVARD : SHAHZADI, H. A., KHAN, Z. U. & AMJAD, R. 2025. The Role of Eco-Fin Tech and Sustainable Banking with Blockchain Technology in Enhancing Customer Satisfaction. Global Social Sciences Review, X, 312-327.
    MHRA : Shahzadi, Hafiza Amina, Zargham Ullah Khan, and Rafia Amjad. 2025. "The Role of Eco-Fin Tech and Sustainable Banking with Blockchain Technology in Enhancing Customer Satisfaction." Global Social Sciences Review, X: 312-327
    MLA : Shahzadi, Hafiza Amina, Zargham Ullah Khan, and Rafia Amjad. "The Role of Eco-Fin Tech and Sustainable Banking with Blockchain Technology in Enhancing Customer Satisfaction." Global Social Sciences Review, X.I (2025): 312-327 Print.
    OXFORD : Shahzadi, Hafiza Amina, Khan, Zargham Ullah, and Amjad, Rafia (2025), "The Role of Eco-Fin Tech and Sustainable Banking with Blockchain Technology in Enhancing Customer Satisfaction", Global Social Sciences Review, X (I), 312-327
    TURABIAN : Shahzadi, Hafiza Amina, Zargham Ullah Khan, and Rafia Amjad. "The Role of Eco-Fin Tech and Sustainable Banking with Blockchain Technology in Enhancing Customer Satisfaction." Global Social Sciences Review X, no. I (2025): 312-327. https://doi.org/10.31703/gssr.2025(X-I).26