The Authors used current influential models from the literature to explore the factors influencing the choice of teaching as a career and the research productivity of university teachers. The study was qualitative in nature. An interview protocol having ten open-ended questions about the influencing factors of teaching as a career choice and research productivity was used to collect data from a sample of 30 university teachers. The face-to-face and online interviews tried to explore and identify factors influencing the choice of teaching as a career and research productivity of university teachers.The study made several theoretical as well as practical contributions. A nunderstanding of the factors for the choice of teaching profession and research productivity has implications for planning and the development of teacher recruitment and promotion policies. The researchers extended the value component of the value-expectancy motivational framework and provided a theoretical and analytical framework to help guide future investigations in this area.