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14 Pages : 162-176

http://dx.doi.org/10.31703/gssr.2025(X-II).14      10.31703/gssr.2025(X-II).14      Published : Jun 2025

Ethical Challenges and Patient Engagement Using AI in Health Communication: A Review Study

    AI transformed healthcare communication. Conversational AI utilizes ChatGPT and other large language models more frequently. This technology finds personalized health data, expanding options. Intelligent technologies help people understand their health by teaching medical ideas and giving interactive support. AI improves patient care and workflow. AI improves patient-provider communication, raising legal, ethical, and regulatory issues. The research addresses these issues. This investigation identified studies that used PRISMA-compliant systematic reviews. A search of Google Scholar, Taylor & Francis, Elsevier, PubMed, and others yielded 50 hits. Native studies enable academics to evaluate AI in health communication as a whole. The studies identified issues related to ethical concerns, data privacy, and the preparation of healthcare professionals. The paper provides a health communication AI conceptual framework for planned, moral progress. AI must be invented,used, and applied equitably, responsibly, transparently, and ethically to maximize its revolutionary promise while respecting patient rights and promoting equitable public health.

    Health Communication, AI integration, Ethical Challenges, Health Care, Digital Health Platforms
    (1) Ayisha Hashim
    MPhil Scholar, Department of Communication and Media Studies, Fatima Jinnah Women University, Rawalpindi, Punjab, Pakistan.
    (2) Nayab Farooq
    MPhil Scholar, Communication and Media Studies Department, Fatima Jinnah Women University, Rawalpindi, Punjab, Pakistan.
    (3) Ayesha Qamar
    Assistant Professor, Department of Communication and Media Studies, Fatima Jinnah Women University, Rawalpindi, Punjab, Pakistan.

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28 Pages : 343-348

http://dx.doi.org/10.31703/gssr.2025(X-II).28      10.31703/gssr.2025(X-II).28      Published : Jun 2025

Climate Change Effect on Sugarcane and Rice Productivity: A case Study in Gujrat

    This study examines that how climate change interrupt the production of sugarcane and rice especially in Gujrat, Punjab. Climate changes affect crop productivity, growth, and water availability and farmer livelihoods. It has serious threats on crop growth. Climate change affects the availability of water management resources. The study focuses on the challenges that have threats on the productivity of crops and traditional practices in Gujrat. It also focuses on the sustainable farming techniques and advance technology. This study emphasizes the consequences of climate change on two major crops rice and sugarcane. This study highlight how climate change affects the productivity of crops like sugarcane and rice in the region Gujrat and identify the implementation to ensure the sustainable production of particular region.

    Interrupt, Productivity, Growth, Challenges, Extreme Weather Events, Farmer Livelihoods, Consequences, Implementations & Sustainable Production
    (1) Huma Sajid
    Graduate, Department of Anthropology, PMAS Arid Agriculture University Rawalpindi, Punjab, Pakistan.
    (2) Abid Gafoor Chaudhry
    Associate professor/Chairman, Department of Anthropology, PMAS - Arid Agriculture University Rawalpindi, Punjab, Pakistan.

Views: 14 · Downloads: 7