Connecting the environment with societies’ cultures through literature has created a new awareness of environmental issues. The current environmental crisis is a product of modern human culture. The thought of using land as a commodity and disregard for environmental ethics has worsened the ecological crisis. The paper focuses issues of environment highlighted in Native American literature. The anthropocentric behavior of Euro-Americans is contrary to Native American idea of biocentrism. For American Indians, land is considered not merely a stage on which the act is played but also as an active participant in the drama with major role to play in the lives of the characters. This article applies Ecocriticism theory on Louise Erdrich’s fiction Tracks to generate an ecological criticism of the text. This paper highlights new ways of treating the natural world, putting responsibility on humans to see how their cultures are affecting environment.

Ethical consideration has a fundamental importance in conducting any research. It plays an important role, especially in social science. This study is designed to examine the perceptions and practices of research students towards ethical concerns in conducting social sciences research. A survey design was adopted for this study. The population of the study comprised all the public sector universities of Pakistan. The sample of 26 public universities was selected from all administrative areas of Pakistan. Document review was further used to identify ethical concerns in social sciences research and a self-developed questionnaire was used for data collection. This study revealed that students were not completely aware of the ethical norms of their research in social sciences. Most of the research students do not obey the research norm during conducting their study in social sciences. This study also highlights the impact of research aptitude on the quality of research and it helps to improve the performance of students in the context of research.

Islam provides ethical rules for media also. The human beingis independent and respectable. The material should bebeneficial for all. Islamic rules for journalistic ethics are authentic. Muslimsare responsible for the reformation of the world. Islam clears the basicconcept of the universe, human being, and code of life that is God made.Islam provides rules for media persons, material, and conveying process.These are compulsory for Muslims and general for all over the world.Reformation, through media, is crucial to protect the nations. It is difficult,to tell the truth to rulers and powerful people but very important to stopbeing cruel to the common people. Media is controlling the thinking leveland direction of the world. The media may be wrong or right. Islam provideseternal journalistic ethics. If Muslims, especially and rest of the world,generally act upon these ethical rules, media cannot be harmful.

The study explores the effects of media with regard to different programs designed to highlight social issues. This is the critical analysis of “Sar e Aam” programmes by the ARY News. It is known for attracting viewers through investigative journalism, and the content claims that it exposes corruption, crimes, and social injustices through operations. The show's content is qualitatively analyzed through the pattern of anchorism, which is linked with journalism by some anchors without having education in media studies. Based on the Social Responsibility Theory, the study finds that while focusing on sensationalism some aspects of standardized journalism have been challenged. It was found that the anchor invaded the subjects' privacy during the operations, which is the mandate of law enforcement agencies. This research contributes to the broader discourse on media ethics in Pakistan, calling for a more balanced approach that upholds journalistic integrity while serving the public interest.

Scientists examine how fake news shapes public reception toward media platforms as they analyze the obstacles that journalists face when producing factual reports. The research studies fake news operations through surveys in addition to media professional interviews and fake news article content analysis to understand its procedures along with public consequences and control methods. The study reveals social media recommendations as the main source that drives fake news distribution which creates growing partisan beliefs and mistrust between both mass and online news outlets. The emotional intensity in fake news reports results in rapid dissemination because of these strong responses, particularly when they cause anger. Fact-checking websites haven't significantly improved public ability to spot fake news, as 68% of people still remain confused. The paper underlines media monitoring as the foundation for addressing fake news through increased media literacy education as well as transparent journalistic practices and rigorous fact-checking systems.