Neurotransmitters and Tourism Happiness: Unraveling the Link between Brain Chemistry and Tourist Experience
Neurotransmitters, hormones that regulate emotions and sensations, play a crucial role in happiness. Chemicals, released as hormones in the bloodstream, trigger emotions and sensationsin the human body, affecting mood and emotions influenced by both external and internal factors. Travel, a trend that promotes active health and quality of life, involves activities like sightseeing, hiking, and socializing. These activities help reduce stress, anxiety, and boredom, promoting overall well-being and mental health. Travel & tourism can create memorable experiences that stimulate happiness, during travel reducing tension and anxiety and enhancing overall well-being. Engaging in activities that stimulate happiness hormones can alleviate strain and angst while enhancing mental health.
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Happiness, Hormones, Neurotransmitters, Rehabilitation Mobility, Tourism
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(1) Mohammad Alam
Assistant Professor, Department of Tourism & Hospitality, University of Hazara, Mansehra, KP, Pakistan.
(2) Ahmad Faraz
Lecturer, Department of Tourism & Hotel Management, University of Swabi, KP, Pakistan.
(3) Alam Zeb
Associate Professor, Department of Tourism & Hotel Management, University of Malakand, KP, Pakistan.