Representation of Male Dominance in the Character of Heathcliff in E. Bronte' Wuthering Heights: A Critical Discourse Analysis
The present paper is the discursive interpretation of dominance and barbarity in Bronte's Wuthering Heights. The researcher's main aim of the study is to explore the issues under consideration through Critical Discourse analysis (CDA). It is the best way to address power relations and dominance. Fairclough's (1989) CDA approach is the basic tool for the analysis of any kind of discourse/text, i.e., spoken or written. CDA is suitable for the analysis of texts which deals with power relations, hegemony and dominance, as well as violence. The research examines the relationship between cognitive, textual as well as Socio-cultural levels of discourse. Fairclough's (1989) framework of CDA has been used in the current research study so as to maintain diverse methods for analyzing ideological processes and power relations in the text. Research on Heathcliff and other characters is also recommended from the perspective of feminism, stylistic or marxism
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Emile Bronte, Critical Discourse Analysis, Wuthering Heights, Fairclough's Tree Dimensional Model (TDM)
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(1) Abdul Karim Khan
Assistant Professor, Department of English & Applied Linguistics, University of Science and Technology, Bannu, KP, Pakistan.
(2) Ihsan Ullah Khan
Assistant Professor, Department of English & Applied Linguistics, University of Science and Technology, Bannu, KP, Pakistan.
(3) Abdus Samad
Assistant Professor, Department of English, Kohat University of Science and Technology, Kohat, KP, Pakistan.
A Critical Discourse Analysis of Discursive Reproduction of Ideologies in Pakistani and Indian Press Media in the Aftermath of Pulwama Attack
The present study, based on Van Dijk (2005) ideological square model, aims to show how the two countries, i.e., Pakistan and India, represent each other through their newspaper's discourse. Using Van Dijk's (2005) framework (positive self-presentation, negative other-presentation) for discourse analysis, this study examines linguistic features in fifty editorials of three Pakistani and three Indian English newspapers. The aforementioned model adopted from Politics, Ideology and Discourse is used to detect discursive structures within editorials and to discover the hidden ideologies. Besides, the researchers have used different discursive strategies such as actor description, euphemism, evidentiality etc., for microanalysis. Moreover, the macro analysis has been done by using the macro strategies, i.e., positive self-presentation and negative other-presentation. The study revealed that Pakistani editorials used micro strategies more than that Indians. The study also revealed that Pakistani editorials relied mostly on positive self-presentation, while Indian editorials focused on negative other-presentation.
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Discourse, Critical Discourse Analysis, Ideology, Editorial, Pulwama Attack, Kashmir
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(1) Arif Khan
MPhil Scholar, Department of English, Hazara University Mansehra, KP, Pakistan.
(2) Ghani Rahman
Assistant Professor, Department of English, Hazara University Mansehra, KP, Pakistan.
(3) Sajid Iqbal
Lecturer, Department of English, University of Malakand, Malakand, KP, Pakistan.
A Critical Discourse Analysis of the Linguistic Features of Billboards
The present research, "A Critical Discourse Analysis of the Linguistic Features of Billboards", has been accomplished in order to make a comprehensive analysis of the fact how advertising is manipulating and altering the basic philosophies, dogmas, creeds and ideologies of the common people. Advertising is a vast field, and it has influenced the lives of all of us in the last decades. Keeping this factor in view, the researcher has made an attempt to uncover those aspects which remain hidden in the glamorous and eye-catching commercials which contribute to the capitalist's efforts to make maximum profit by thrusting his products on the customers. The researcher has done the linguistic analysis by using Norman Fairclough's model of Critical Discourse Analysis (1993) of the billboard advertisements. The researcher has analyzed the language and images used on the billboards and had made an attempt to find out the basic notions for which these linguistic expressions have been used in the boards. For this purpose, he uses various tactics. The sincerity which is illustrated in the billboard advertisements by the advertiser is not factual. The real picture is on the other side.
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Linguistic Features, Critical Discourse Analysis, Exploitation, Billboards
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(1) Saleha Aftab
MPhil Research Scholar, Department of English, National University of Modern Languages, Islamabad, Multan Campus, Punjab, Pakistan.
(2) Muhammad Khurram Iqbal
Lecturer in English, Government College of Technology, Multan, Punjab, Pakistan.
(3) Abdul Rashid
Lecturer in English, Bahadur Sub Campus Layyah, Punjab, Pakistan.
Learner vs Teacher Centered Classes: Critical Discourse Analysis of Stakeholders' Stance from Socio-Cognitive Perspective
The research conducted for this study took place in a Pakistani educational institution. It compared the learner-centred (LC) and teacher-centred (TC) methods and investigated the learners' opinions regarding each method. This study employed qualitative methodology. Two classroom discussions were recorded in LC and TC modes to capture data. Participants in the study were given an open-ended questionnaire. Analyses of data were guided by Critical Discourse Analysis (CDA). The application of the socio-cognitive model (Dijk, 2006) and 3D model (Fairclough, 1995) revealed speech and ideology differences between TC and LC. The learners preferred the LC method. This research will encourage other academics to research different instruction methods. This research will also benefit applied linguists, particularly language teachers, to determine the effectiveness of teaching methods.
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Learner-Centered Method, Teacher-Centred Method, Teaching Methodology, Critical Discourse Analysis, Socio-Cognitive Model, 3D Model
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(1) Nadia Nisar
PhD Scholar, Department of English Linguistics, Government College Woman University, Sialkot, Punjab, Pakistan.
(2) Muhammad Sabboor Hussain
Assistant Professor, Department of English Linguistics, Government College Woman University, Sialkot, Punjab, Pakistan.
A Corpus-based Ecosophical Analysis of Discourse Produced Around the China-Pakistan Economic Corridor (CPEC)
This research explores the Ecosophy of discourse produced around the China-Pakistan Economic Corridor (CPEC). The study starts with building a corpus of texts, taken from the official website of the CPEC. The list of 18 key words was made, based on three United Nations (UN) Sustainable Development Goals (SDGs) out of 17 goals. Theoretical framework of Stibbe’s (2015) ecocritical discourse perspective is used to develop the Ecosophy of the CPEC, while analytical framework is based on three UN sustainable development goals outlined in 2015. Corpus linguistics as a methodology is used to undergo quantitative and qualitative analysis. In quantitative analysis, collocates were analyzed by identifying Mutual Information (MI) score. The highest MI score (11.26013) is gained by the collocation named CPEC-Deforestation and the lowest is of CPEC-Water (0.87352) which show that the infrastructure project of the CPEC caused deforestation and less affected water.
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Corpus, CPEC (China-Pakistan Economic Corridor), ECDA (Ecological Critical Discourse Analysis), Ecosophy, SDGs (Sustainable Development Goals)
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(1) Humera Faraz
Assistant Professor, Department of English, Air University, Islamabad, Pakistan.
(2) Muhammad Saleem
PhD Scholar, Department of English, Air University, Islamabad, Pakistan.
(3) Tariq Mehmood
Independent Researcher Dera Ismail Khan, KP, Pakistan.
Voice to Voiceless: Critical Discourse Analysis of “Baraye”: Song for Social Change
The research paper focuses on the Critical Discourse Analysis (CDA) of the song "Baraye" written and sung by Shervin Hajipour. The research explores how social and political ideologies are reflected in the language of song and how the language (lyrics) of song challenges the dominant discourse. This study uses qualitative research design and also encompasses content analysis to analyze the lyrics. The research paper focuses on the translation of transcribed lyrics of “Baraye” taken from Lyrics.com, as data for this study. The study uses Norman Faircolugh’s Three-dimensional model, developed in 1989 and published in 1995 as a framework. The analysis of the lyrics of “Baraye” is a testament to social and political ideologies that are reflected in them and ascertains their position as a counter-discourse that serves as a means to spread awareness about the conflicts, struggles of people and political stature of Iran, and challenges the dominant discourse.
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Language, Critical Discourse Analysis, Dominant
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(1) Saroosh Jamil
Research Students (MS Applied Linguistics), Department of English, Foundation University School of Science & Technology Rawalpindi Campus, Punjab, Pakistan.
(2) Shamaila Murtaza
Research Students (MS Applied Linguistics), Department of English, Foundation University School of Science & Technology Rawalpindi Campus, Punjab, Pakistan.
(3) Javeria Urooj
Research Students (MS Applied Linguistics), Department of English, Foundation University School of Science & Technology Rawalpindi Campus, Punjab, Pakistan.
Ideology Trudges on Tabula-Rasa: A Semiotic Analysis of Selected Political Cartoons in Pakistani Newspapers
Media has become an inevitable source of information in this era of consumerism where the commodity sells as well as is sold through the discursive devices-both verbal as well as visual. This study explores how perception of socio-political reality is (re/de)constructed through media discourses with ideological underpinning-potent of both face saving and face exploitation. To cope with the research objective, a represented sample comprising political cartoons has been selected from two Pakistani newspapers-Dawn and The Nation, and mixed method is employed to analyse the sample semiotically as well as critically. For this purpose, Kress and Leeuwen's Model (2006), Fairclough’s Tridimensional Model (1995) and Van Dijk’s model (1995, 2006) have been employed to prove media discourse-a discursive and an ideological construct. The interpretation and integration of findings confirm that the discourses reveal representations of representation instead of reality and which (re/de) construct the perception of indigenous socio-political events.
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Political Cartoon, Indigenous Socio-political events, Ideology, Semiotic Analysis, Critical Discourse Analysis, Focus Group
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(1) Anam Fida
Visiting Faculty, Bahauddin Zakariya University, /University of Southern Punjab, Multan, Punjab, Pakistan.
(2) Aimun Noor
Lecturer, Department of English GS (Graduate Studies), National University of Modern Languages, Islamabad, Pakistan.
(3) Irum Musa
Visiting Faculty, Rawalpindi Women University, Rawalpindi, Punjab, Pakistan.
A Critical Constructivist Analysis of Global Media Framing of Hindutva Narratives and Their Impact on Indian Muslims
The current research analyzes how global media frames Hindutva ideology, the political tactics of the BJP, and their influence on Indian Muslims. Employing a Critical Constructivist framework that combines Fairclough's (1992) Three-Dimensional Model of Critical Discourse Analysis(CDA) with Wendt's(1992) Constructivist theory of International Relations, the study analyzes video coverage by BBC, Al Jazeera, and ABC News, 2024. Through text, discursive, and social-practice analysis, the research uncovers how global narratives produce Modi as both a democratic reformer and authoritarian nationalist, commonly equating Hindu cultural identity with state power. The analysis illustrates that international media are not mere observers but active agents in shaping India's global identity and perceptions of its democratic integrity. The critical analysis of language, representation, and ideology highlights how media discourse legitimizes or resists political majoritarianism. The implications focus on the global media's framing of domestic ideologies and call for more critical literacy to decode international news narratives.
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Hindutva, Narendra Modi, Indian Muslims, global media framing, Critical Discourse Analysis (CDA), Constructivism, Secularism, Democracy, Religious Nationalism, Minority Rights
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(1) Ahmed Osama Tahir
PhD Scholar, Department of International Relations, Muslim Youth University, Islamabad, Pakistan.
(2) Memona Mujahid
PhD Scholar, Department of English, International Islamic University, Islamabad, Pakistan.