This research study is carried out to know about the importance of social mobilization intervention of Crop Maximization Project on the socio-economic development of small farmers of district Charsadda. The objective of this research study was to know about the role of the social mobilization of the project in uplifting the social and economic conditions of small farmers of the targeted area. The present research study was carried out in union councils Rajjar-II and Sarki Tetara of Tehsil and district Charsadda. Pre-tested interview schedule was used for data collection from 150 respondents, who were purposively selected through random sampling method. The analyzed data indicated that 100% of the respondents were fully satisfied the role played by social mobilization in their motivation, awareness, empowerment, capacity building and organization. Majority (93.3%) of the respondents utilized these skills empowerment for their social and economic development while only 6.7% of them got no benefits. The research findings indicates that effective social mobilization can pave the way for other practical developmental initiatives by motivating, organizing and building the capacity of the targeted population. In future rural development projects there should be effective social mobilization sector, which can bring the maximum number of the targeted population in main stream to get the maximum benefits from the development projects

The purpose of the study is to investigate teachers’ emotional social intelligence and its relationship with students’ cohesiveness in classroom. The main objectives of the study were to; find students’ perception of emotional social intelligence level of university teachers, find students’ cohesiveness in classroom, and measure the relationship of teachers’ emotional social intelligence with the students’ cohesiveness in classroom learning environment. Research questions were formulated. Population of the study was teachers and students (8775) of all universities (29) of Khyber Pakhtunkhwa. The sample of the study was taken from nine (9) universities’ teachers and students (900) through simple random and purposive sampling techniques. Questionnaires and interview were used as research instruments to collect data from the concerned participants and informants. Descriptive and inferential statistics were employed for the analysis of the data. It was found that there is a significant correlation between social emotional intelligence of teachers and students’ cohesiveness in classroom learning environment. It is recommended that research studies should be conducted at different level with different variables relating to emotional social intelligence.

Indo-Afghan relations are developing with accelerated pace post 9/11. Indian increasing involvement in Afghanistan is a matter of grave concern for Pakistan. Indian investment in Afghanistan aims; to minimize Pakistan’s influence in Afghanistan, to create a soft image of India in Afghanistan and to access Central Asian Republic’s markets through Afghanistan. India is so far being successful in all of its objectives. India is investing in political, economic and social sectors in Afghanistan and successful in creating a soft image of Indians in Afghans heart. Keeping in view this scenario, study of this situation was a good case. India, Pakistan and Afghanistan all three have many observations regarding each other and none of them accept it. Due to the physical presence of United States in Afghanistan for more than a decade, peace in the area is still a dream come true. Therefore, it was an interesting study to understand the dynamics of Indo-Afghan relations and its implications for Pakistan. Neo realism theory is applied in this study.

To control the mindset of any society, media plays an important role due to its ability to transfer information and thereby transform societies. Electronic media which thrives on conspiracies, has not lost its importance and TV is still a popular means of communication. By virtue of technological innovations, electronic media has a vast impact on all segments of society (exposure to modern technology and becoming vulnerable). In the contemporary world, terrorism is a major security threat in Pakistan. Continuous open electronic media coverage of issues occur with inherent bias. Against this backdrop, the role of media becomes crucial as the media agenda is gradually turning into the public agenda. Electronic media is inherently biases to the opinions of those reporting the situation. Admittedly, media can influence a large chunk of society. Importantly, Pakistan’s private TV channels while giving an insight to the audience, intentionally or unintentionally, may drive a negative mindset and give birth to perceived security threats. This paper attempts to ascertain the complex connection between security and the electronic media and also highlights the negative impacts of media on the security of Pakistan.

Pakistan is signatory of Sustainable Development Goals (SDGs) where promoting good health is at the heart of achieving various goals. Social marketing has earned its credit worthiness quite convincingly in influencing behavior change. It is, however, pertinent to see nature of the challenges that social marketing program tend to address are quite complex and each social problem need to size up with broader social context rather merely using conventional approaches. Number of scholars has questioned approaches that have been barely successful in bringing perceptible improvement. This gap quite pervasive as most of the techniques employed used one way communication, persuasive techniques of communication. The paradigm of participation in social marketing has shown better results in bringing about sustained behavior change. This study uses broad categorization of fear appeals elements using the explanatory power of participatory paradigm to induce behavior change. Study participants were randomly selected from a Public Sector University. The participants were randomly assigned to study intervention. Study participants were given treatment based on fear appeals in groups, based on activity theory. The qualitative data drawn was analyzed using NVIVO. The different themes were explored were grouped into four categories using activity theory like activities produced by artifacts, activities produced by subjects, activities produced by rules and transformational activities. The participatory paradigm using systematic interaction proved key factors to reinforce fear appeals that enhanced the value for social marketing program to achieve sustainable behavior change.

Media shape public opinion. As a powerful tool of communication, it prioritizes issues and gives them coverage according through editorial judgment. Agendasetting theory explains how media influences the topics in public agenda. In 1968, McCombs and Donald Shaw studied presidential elections of the United States and established a strong relationship between election issue and media coverage. This study has used their theory of agenda setting to explain how two daily newspapers of Pakistan, Dawn and Jang has covered unemployment and energy crisis on their front and back pages during a time period of one year. Content analysis method is applied to investigate the treatment of news in both papers. Findings explain that Jang gave more coverage to these social issues as compared to Dawn. This study recommends more attention to social issues.

The Messenger of ALLAH Almighty, the Holy Prophet MUHAMMAD (peace be upon him) has said "Ar-Rashi Wal Murtashi Kila huma Finnar" that mean "the giver and taker of bribes (corrupt) will both go to the fire of hell". This research analyzes corruption's effect on existing social values in Peshawar region of Islamic Republic of Pakistan. A total of 150 respondents were selected as sample using stratified random sampling technique for study using Likert scale as measurement tool in interview schedule. The bi-variate and uni-variate analyses were made for reaching results. The existence of the effect of "corruption perception" as independent variable's effects were assessed on the "social values in political institutions" as dependent variable by applying Chi-square test. Furthermore, Gamma (y) statistics' application was made for finding the bond and relationship's direction. It was concluded that a significant association prevails regarding corruption perception with organized corruption alliance between government servants and politicians (P=0.002), politicians who are corrupt do safeguard corrupt interests (P=0.000) and favoured political environment (P=0.000). Moreover, posting candid politicians on significant government posts (P=0.000), removing political influence form bureaucracy (P=0.000), making politicians accountable to agencies related to stopping corruption (P=0.000), recompensing politicians of honesty (P=0.033), sensitizing politicians to be aware of corruption (P=0.000) and applying court's judgements regarding reducing corruption (P=0.000) were found significantly associated with improving state of corruption.

This paper empirically inquire the relation of social capital dimensions (relational social capital, structural social capital, and cognitive social capital), organization innovation capabilities, and the performance of information technology (IT) as a mediator in the said relationships. A total of 263 workers of different management cadres from software SMEs (Zhongguancun Software Park, Beijing, China) were randomly selected. However, 143 respondents submitted the complete response. Thus, the response rate was 54%. For the empirical investigation, the present paper uses Partial Least Squares, Structural Equation Modeling (PLS-SEM) and Importance-Performance Matrix Analysis (IPMA) techniques to analyze the survey data. The direct and indirect relationship between dimensions of social capital and organizational innovation capabilities is significant. However, IT generates a partial mediation effect. IPMA highlights the importance of relational and structural social capital to innovation capabilities, however, IT is indicated as the key driver that trigger the effect of social capital on organization innovation capabilities. Future studies guidelines and limitations are explained at the end of this paper.

People with some digital literacy using social media seem more inclined to transformational leadership style and simultaneously, dislike and avoid a preference for the transactional type of leaders. The reason is that TRF is based on high connectivity between leader and followers, while TRS runs on the documented rules and regulations without any continuous change so subordinates are given guidelines once and no need of constant communication. This study investigates the existence of these links among the Faculty members of universities in D.I.Khan, Khyber Pakhtunkhwa, Pakistan. The objective is to statistically measure the nature and strength of the hypothesized links among educated citizens. The statistical results are supportive at the level of positive and negative relations; however, the readings from connections show varying statistics regarding the power of the links. The simultaneous existence of both positive and negative impacts of SM has been well established with huge statistical scores. Further, the demographic impacts have also been verified from the field study. The findings contain a package of guidelines for the concerned people to focus on their SM and TRF to get more effective results from the connections.

Social intelligence has increasingly caught the attention of researchers and scholars in the present times. This research aims at exploring difference in social intelligence mean of male and female university students. Secondly, it explores the effect of age and locality on social intelligence through cross-sectional research design. Data were collected from all (150) students enrolled in semester 8 and 4 BS education course in four public sector universities of Khyber Pakhtunkhwa (KP). 71 were female whereas 79 were male in the sample. Data were analysed based on ANOVA test and independent sample t-test through SPSS. The study found no significant difference on gender and locality. But there was a significant relationship related to age. The findings of this study demonstrated that social intelligence increases with age.